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Lloyds Europa is the UK's leading expert on local foods, alternative food networks and farm-direct retailing. It offer varying levels of 1-on-1 consultancy, research and training, as well as experience as a creative agency in media, communications and management.
Lloyds Europa is the managing agent for FARMA, the National Farmers' Retail & Markets Association.
Previously it had worked in partnership with the Farm Retail Association since 1992 and as its managing agent from 1998. Lloyds Europa served on the Board of the National Farmers' Markets Association (NAFM).